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Introduction
Everyware helps companies get paid faster. As an independent software vendor (ISV), Everyware has developed a suite of solutions designed to help businesses easily send and receive payments.
One of Everyware’s main value propositions is its text-to-pay feature, which about 75% of its clients use. The company’s secure invoicing, messaging and payments platform integrates with a full spectrum of software solutions to make payments convenient for customers and more manageable for merchants.
The Challenge
Based in Austin, TX, Everyware initially made its mark in the travel industry. As the company grew, it expanded its offerings to include solutions for diverse markets such as healthcare, automotive, retail and non-profit sectors. Recognizing the challenges of a startup, Everyware’s team diligently navigated the complexity of utilizing various platforms and software solutions to facilitate payments and manage operations. Tackling these complexities head-on reflected their commitment to innovation and adaptability in providing versatile business solutions.
However, Everyware quickly recognized the need for a more streamlined business intelligence solution to enhance analytics tracking and centralize merchant management. While they had been using manual processes for document management and data input, they were actively seeking ways to unify these systems for greater efficiency.
The team was committed to meticulous, hands-on processes to ensure accuracy, but they understood the importance of automation to keep up with growing demand. Because of their dedication to thoroughness, the onboarding of new merchant accounts typically took one to two days, with more complex applications requiring up to four days.
How NMI Helped
Everyware first came to NMI through IRIS CRM, our payments-centric customer relationship management (CRM) solution.
With IRIS CRM, Everyware was able to streamline processes for onboarding merchants, managing accounts, monitoring key performance indicators (KPIs) and identifying sales opportunities. The solution allowed the company to automate its manual processes and manage merchants more efficiently – reducing processing times and maximizing productivity.
After its success with IRIS CRM, Everyware started looking for a solution to enhance its underwriting and risk management processes. These tasks required between one and four days to complete manually – resulting in frustratingly-long approval times for merchants.
To solve this problem, Everyware integrated Agreement Express (an NMI company) into its tech stack – adding a new, robust layer of AI-driven automation to its operations. Because the Agreement Express team was responsive and flexible (and Everyware’s team was so prepared), the implementation was fast – just 11 days.
“We can change information in IRIS CRM, and it routes through Agreement Express and then back to us seamlessly,” Ericson explains.
Because so many of Everyware’s customers had preexisting NMI accounts, the Everyware team worked to integrate NMI’s gateway solutions with their unique payment offerings to ensure merchants could still use the gateway solution they preferred.
The Results
Everyware had to find the right balance between onboarding accounts quickly and doing their due diligence to mitigate risks and comply with regulations. IRIS CRM and Agreement Express enabled Everyware to establish processes that work for its entire organization.
With IRIS CRM and Agreement Express, Everyware has all its leads, documents and signed agreements in one centralized system. IRIS CRM allows Everyware to automate the onboarding process, manage merchant accounts, track revenue, identify underperforming merchants and manage residuals, while Agreement Express streamlines underwriting and risk management by automating the underwriting and approval process with the help of artificial intelligence and customizable risk cards.
